Salesforce customer-data-platform practice test

Question 1

Which CDP objects are available as tables via the Tableau connector to discover new
insights
about
customers?
A.
Calculated
insights
B.
Data
Model
Objects
C.
All
Objects
D. Unified Profile

Question 2

What is the process called of Cleaning, Deduplicating, Merging data into a single ID?
A.
Data
Unification
B.
Data
Mining
C. Data Cleansing

Question 3

What
must
CDP
admin
user
do
first
when
setting
up
users
in
CDP?
A.
Creates
profile
for
each
CDP
user
role
B.
Assign
permission
sets
C.
Configure
Data
Source
D. Set up each use as admin

Question 4

Which CDP permission set manages the overall segmentation strategy and identifies
the
target
campaigns?
A.
Marketing
specialist
B.
IT
manager
C.
Marketing
manager
D. Data Aware Specialist

Question 5

How does an admin increase the consolidation rate for identity resolution?
A.
Add
more
matching
rules
to
broaden
the
search
of
matches
B.
Change
the
ignore
empty
value
option
C.
Change
all
reconciliation
rules
to
source
sequence
D. Reduce the number of matching rules

Question 6

What configuration step has to be completed before marketing cloud activation?
A.
Assign
Salesforce
CDP
activation
permission
set
to
the
user
B.
Enable
segment
publishing
to
marketing
cloud
C.
Allow
audience
creation
from
CDP
in
marketing
cloud
D. Selects business units for activation

Question 7

How can a marketer change attribute names to match personalization in an Activation Target?

• A. Update field names in data model
• B. Set preferred attribute names when configuring activation target
• C. Update attributes names in the data stream configuration
• D. Set preferred attribute names when configuring activation

Question 8

What permission setting should an admin check if the custom CRM object is not accessible from
CDP?

• A. Create object permission enabled in CDP org
• B. Read object permission enabled in Source CRM Org
• C. Modify all object permission enabled in CDP org
• D. View All object permission enabled in Source CRM org

Question 9

What Salesforce CDP API enables simultaneous retrieve of customer profile along with their
calculated insights?

• A. Profile API
• B. Query API
• C. Calculated Insights API (Doubt)
• D. Metadata API

Question 10

Which two features can be used to validate the data in the unified profile object? [Answer need
confirmation]

• A. Query API
• B. Data Explorer
• C. Segmentation
• D. Identity Reconciliation