google google analytics individual qualification practice test
Google Analytics Individual Qualification
Last exam update: Dec 06 ,2024
Page 1 out of 5. Viewing questions 1-15 out of 70
Question 1
When does the Analytics tracking code send a pageview hit to Google Analytics?
A.
Every time a user adds an item to an online shopping cart
B.
Every time a user searches on a website
C.
Every time a user clicks a video on a website
D.
Every time a user loads a webpage with embedded tracking code
Answer:
D
User Votes:
A
50%
B
50%
C
50%
D
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Question 2
What scope levels available for dimensions and metrics?
A.
Location-level, duration-level, product-level, or user-level scope
B.
Hit-level, session-level, product-level, or user-level scope
C.
Event-level, duration-level, transaction-level, or user-level scope
D.
Event-level, session-level, transaction-level, or user-level scope
Answer:
B
User Votes:
A
50%
B
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Question 3
What feature must be enabled to use Multi-Channel Funnels?
A.
Goals or Ecommerce
B.
Custom Dimensions
C.
In-page Analytics
D.
Advertising Features
Answer:
A
User Votes:
A
50%
B
50%
C
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Question 4
What criteria could not be used to create a Dynamic Remarketing audience?
A.
Users who viewed a homepage
B.
Users who viewed product-detail pages
C.
Users who viewed a search result page on a website
D.
Users who returned an item they purchased
Answer:
D
User Votes:
A
50%
B
50%
C
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Question 5
If the Google Merchandise Store sets up a URL goal of /ordercomplete and a Match Type of Begins with, which of the following pages on www.googlemerchandisestore.com will NOT count as a goal?
A.
/ordercomplete/index.html
B.
/ordercomplete/thank_you.html
C.
/ordercomplete.php
D.
/order/complete.php
Answer:
D
User Votes:
A
50%
B
50%
C
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Question 6
What report shows users who initiated sessions over 1-day, 7-day, 14-day, and 30-day periods?
A.
Users Flow report
B.
Active Users report
C.
Cohort Analysis report
D.
User Explorer report
Answer:
B
User Votes:
A
50%
B
50%
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Question 7
Which three campaign parameters are recommended to manually track campaigns?
A.
Campaign, Content, and Term
B.
Medium, Source, and Content
C.
Source, Content, and Term
D.
Medium, Source, and Campaign
Answer:
D
User Votes:
A
50%
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Question 8
What asset is used to build a remarketing list?
A.
Custom Metric
B.
Custom Report
C.
Custom Segment
D.
Custom Dimension
Answer:
C
User Votes:
A
50%
B
50%
C
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Question 9
What cannot be collected by the default Analytics tracking code?
A.
Device and operating system
B.
Browser language setting
C.
User’s favorite website
D.
Page visits
Answer:
C
User Votes:
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50%
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Question 10
Which reports require the activation of Advertising Features?
A.
Real-time reports
B.
Demographics and Interests reports
C.
Geo reports
D.
Cohort Analysis reports
Answer:
B
User Votes:
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50%
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Question 11
What feature is required to track customer search terms on a website?
A.
Enhanced Ecommerce
B.
Search filters
C.
Site Search
D.
Data Import
Answer:
C
User Votes:
A
50%
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Question 12
What report indicates where users start or exit the conversion funnel?
A.
Goal Flow
B.
Treemaps
C.
User Timings
D.
Cohort Analysis
Answer:
A
User Votes:
A
50%
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Question 13
What feature is required to send data from a web-connected device (like a point-of-sale system) to Google Analytics?
A.
The Measurement Protocol
B.
Browser cookies
C.
Data Import
D.
The Networking Protocol
Answer:
A
User Votes:
A
50%
B
50%
C
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Question 14
To recognize users across different devices, what feature must be enabled?
A.
User ID
B.
Google Ads Linking
C.
Attribution Models
D.
Audience Definitions
Answer:
A
User Votes:
A
50%
B
50%
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Question 15
What scope would be set for a Custom Dimension that reports membership status for a customer rewards program?